Go Coast - Be A Looker

Each year, there are an average of 176 pedestrian and 22 bicyclist fatalities in North Carolina.

The greater Wilmington area is consistently ranked among one of the most dangerous regions in North Carolina for bike/ped safety based on collisions with motor vehicles. All of us- drivers, bicyclists, and pedestrians- must be vigilant and on the lookout for one another.

Be A Looker pledge icon Take The Pledge

The BE A LOOKER PLEDGE is a commitment to embrace bicycling and walking as legitimate modes of transportation, to educate oneself on rules of the road, and to prioritize safety. Fill in your name and email to commit to the BE A LOOKER PLEDGE.

Motorists – When Driving

Stop for Pedestrians. It’s the law.

According to NC General Statute § 20-173, where traffic control signals are not in place or in operation, a driver MUST yield the right-of-way, slowing down or stopping if need be to so yield, to pedestrian crossing the roadway within any marked crosswalk or within any unmarked crosswalk at or near an intersection.

Don’t Drive Distracted

Keep your eyes – and mind – on the road. Distracted driving accounts for 22% of all collisions in North Carolina.

Give Bikes and Pedestrians Four Feet

You must keep a safe distance when passing a bicyclists or a pedestrian on or close to the roadway. It is perfectly legal to change lanes to do so. Even on a double yellow line.

Slow Down!

Speeding accounts for 33% of all collisions in North Carolina. Speed limits are set in place for everyone’s safety.

Look Right Before You Turn Right

We are used to looking left before we make a right turn. You should make a habit of looking right as well to look for bicyclists and pedestrians.

Don’t Block the Crosswalk

A crosswalk is a buffer of protection for anyone not in a car. When coming to a red light or stop sign, your vehicle should be behind the crosswalk.

Bicyclists – When Biking

Be Predictable

Use hand signals and make eye contact with drivers.

Ride With Traffic

Cyclists should always ride on the right side of the street.

Wear a Helmet and Use Lights

Cyclists of all ages should always wear a helmet. When riding at night, your bicycle should be equipped with a white light in the front and a red light on the back.

Don’t Bike With Headphones

In order to hear sirens, vehicles, and be focused on your safety, you should not wear headphones or ear buds while cycling.

Obey the Rules of The Road

Stop at red lights and yield to pedestrians. Bicyclists should not think they are exempt from traffic laws.

Pedestrians – When Walking

Cross In Expected Locations

Cross the street an intersection or crosswalk when possible.

Make Eye Contact with Drivers

Be certain that a driver sees you. Don’t assume that because you can see them, the driver can see you.

Don’t Walk Distracted

Pay attention to your surroundings at all times.

Make Yourself Visible

Don’t step out behind a parked vehicle. Wear bright colors and have a light at night. When walking along a street that has parking lot entrances or driveways, walk in manner in which you are most likely to be noticed by vehicles entering and exiting.

Use the Built Infrastructure

Always use sidewalks, signals, and crosswalks when available. This infrastructure is intended to keep you safe. If the sidewalk is on the opposite side of the street as your destination, use the sidewalk until you reach an appropriate place to cross. If there is no sidewalk, walk against traffic.